A women-lead and focused film and photography campaign exploring Trina, Jade, and Lauren’s connections to nature and mental wellbeing for outdoor footwear brand Merrell.

Going Out Out is a campaign focusing on the outdoors and mental wellbeing. This campaign seeks to use video and photography to explore mental wellbeing and the outdoors with three different women across the UK – Trina, Lauren, and Jade.

Collectively, Merrell explores each of their stories as they go out out with Jade, Trina and Lauren to uncover their stories and find out how they draw strength, inspiration, and a sense of belonging from being at one with the world around them.  

Director & Editor: Rachel Sarah
Cinematography: Rachel Sarah & Emma Chrome
Photography: Jessie Leong
Agency: Brandnation
Client: Merrell

Reach & Press

Merrell / Stylist Magazine / Go Outdoors / Blacks / SportsShoes / Outdoor Insight / Fashion United / Millets